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20541 Results for ‘ ads’

The Sports Marketing Playbook

Amazon positions NBA rights and live sports portfolio as a lure for its broader ads business

May 13, 2025
Google on Trial

‘You can nullify the effects of what looks like change’: OpenX CEO John Gentry on its legal quarrel with Google

August 6, 2025
Marketing

How creators are becoming their own networks with Night agency’s David Huntzinger

October 21, 2025
The Programmatic Marketer

Ties between The Trade Desk and key media agencies are weakening

March 7, 2025
Sponsored

How the savviest marketers are eliminating waste from their TV ad strategies

October 21, 2024
Member Exclusive

Future of TV Briefing: CTV ad market’s transparency problem hits a boiling point

May 7, 2025
The History of Ad Tech

A History of Ad Tech Chapter 2: The Ad Net’s Golden Age

December 11, 2023
Sponsored

How publishers reduce the risk of political ads to drive revenue

August 19, 2024
Sponsored

The state of ad serving for brands and agencies: Revenue growth, channel strategies and the rise of AI

February 20, 2025
The Business of AI

AI Briefing: DeepSeek’s emergence from nowhere shows open-source is eating the world

February 3, 2025
The Programmatic Marketer

Ad industry prepares for ‘tipping point’ this year in sustainability

April 15, 2024
Retail Revolution

‘We’ve got to call their bluff’: Amidst retail media spend scrutiny, advertisers pull out of negotiations

March 25, 2025
The Business of AI

AI Briefing: Pinterest, Microsoft and Google bring new generative ad features for social and search

October 4, 2024

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