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20541 Results for ‘ ads’

Member Exclusive

CMO Strategies: A guide to marketers’ success metrics for ad-supported streamers, including Netflix, Prime Video and Roku

May 1, 2025
The Business of AI

Meta’s AI ad plan raises stakes – even if creative execs are shrugging it off

June 9, 2025
Marketing on Platforms

Ad tech’s IPO dreams are stirring again – MNTN just made them look a bit more real

May 28, 2025
Google on Trial

As U.S. courts near a remedy, Europe puts Google’s ad tech concessions under the microscope

January 21, 2026
The Creator Economy

Why the ad industry is redefining what it means to be a creator vs. influencer

November 7, 2024
Navigating Economic Instability

Tariff turmoil: How marketers are dodging costs and shifting strategy

April 22, 2025
Marketing on Platforms

Madison and Wall forecast $397 billion in 2024 ad spend

September 4, 2024
Member Exclusive

Future of TV Briefing: How AI agents will figure into this year’s upfront negotiations

May 27, 2026
Member Exclusive

Marketing Briefing: United Airlines, Costco, Chase. Everything is an ad network. Now what?

June 11, 2024
Member Exclusive

Media Briefing: Ad spend rebounds in Q2, but publishers brace for a murky second half

May 29, 2025
Digiday @ Cannes

Disney adds Amazon to its DRAX partnership roster

June 17, 2025
Evolving Agencies

Paramount Skydance’s remarks show principal-based media unease isn’t going anywhere

November 18, 2025
The Programmatic Marketer

Scope3 aims to upend ad tech with an ‘agentic platform’ for ‘effective, responsible advertising’

March 13, 2025

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