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    8646 Results for ‘ Marketing Strategy’
  • Paper boat made from $100 bills, representing how data connectivity helps optimize marketing spend and boost bookings for Windstar Cruises.
    Sponsored

    How data connectivity helped Windstar Cruises optimize spend and increase bookings

    April 9, 2025
  • Sponsored

    Amid signal loss and fragmentation, omnichannel orchestration is driving performance

    October 16, 2025
  • The Business of AI

    Can agencies fix the AI disconnect between the C-suite and marketing teams? Boathouse is trying to

    February 25, 2026
  • Brands in Culture

    Maybe this time, they’ll get lucky: Why marketers believe in mascots again

    April 8, 2025
  • Marketing on Platforms

    TikTok invests in growing team to build out search ads as spending grows

    July 28, 2025
  • The Creator Economy

    ‘Creators as the new storytellers’: Over 10,000 apply to be part of Dick’s Sporting Goods creator program

    February 18, 2026
  • Navigating Economic Instability

    The language of uncertainty returns with earnings season

    April 22, 2025
  • Navigating Economic Instability

    Tariff turmoil: How marketers are dodging costs and shifting strategy

    April 22, 2025
  • Modern Retail

    Nike’s tentative turnaround suggests its return to brand plan is working 

    October 2, 2025
  • The Creator Economy

    Advertisers expand affiliate efforts as creator marketing matures

    July 24, 2025
  • Member Exclusive

    Future of Marketing Briefing: Epsilon’s quiet bet against the LLM gold rush

    March 6, 2026
  • Zero-click Future

    How brands are trying to optimize, outsmart AI answer engines across the zero-click landscape

    November 7, 2025
  • Member Exclusive

    CMO Strategies: Inside Reddit, Pinterest and Snapchat’s efforts to court marketers

    August 12, 2024
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