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Publicis and The Trade Desk settle their dispute, but tell no one why
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285
Results for ‘ DoubleClick’
The Programmatic Marketer
Sprint’s digital chief on programmatic: ‘We are taking full ownership’
September 18, 2017
The Programmatic Publisher
An open letter to publishers on ads.txt: Adopt or be blocked
September 1, 2017
Media
The truth is most marketers are OK with the duopoly
October 10, 2017
The Programmatic Marketer
Pernod Ricard takes more ad buying in-house — and sees the benefits
September 5, 2017
Marketing
ROI-focused ad buyers see progress on Snapchat’s measurement shortcomings
August 3, 2017
Marketing on Platforms
‘It’s working for us’: L’Oreal UK’s digital boss on why it’s spending more on digital
August 9, 2017
The Programmatic Publisher
‘They’re not prepared’: Publishers worry the Flashpocalypse is nearly here
May 24, 2017
The Programmatic Marketer
How Adidas brought transparency to its digital ad buying
June 21, 2017
Media
‘The future of their businesses is at stake’: European publishers are exploring alternatives to the duopoly
May 4, 2017
The Programmatic Publisher
Why VPAID’s growing pains are problematic for publishers
June 20, 2017
Media
How NBC News cut video load times to under 3 seconds
June 6, 2017
Marketing on Platforms
‘No real separation of church and state’: Marketers are skeptical of Google’s new attribution tool
May 25, 2017
Publishing in the Platform Era
Why Google is tweaking its ad blacklist policy
May 15, 2017
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