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Results for ‘ Brand Engagement’
Digiday+ Media Buying Briefing
Media Buying Briefing: Are holdcos at a tipping point, or is this just another bump in the road?
July 14, 2025
Brands in Culture
How Major League Baseball’s updated content and influencer strategy is pivotal in garnering interest for the World Series
October 19, 2023
The Creator Economy
Social platforms become ‘marketing engines’ as creators look for direct deals to earn money
January 24, 2024
Member Exclusive
Future of TV Briefing: FAST channels’ ad fill rates have slipped in 2024
September 18, 2024
Sponsored
Report: How marketers are redefining audience attention
June 7, 2023
Sponsored
The advertiser’s guide to campaign optimization | Tactics and insights for improving digital performance through data
June 4, 2024
Equality and Opportunity
Indie agency Boathouse creates supplier diversity program as agencies expand external DEI efforts
May 9, 2024
Member Exclusive
Future of TV Briefing: How the TV, streaming and digital video industry spent its summer
September 4, 2024
Beyond Ads
Why Kraft Heinz brand Primal Kitchen is tapping non-traditional OOH to target Gen Z
July 18, 2023
Member Exclusive
Media Agency Report: Horizon, Publicis, UM and others on CTV’s appeal, agency partnerships and programmatic’s evolution
December 25, 2024
Beyond Ads
Inside SAG-AFTRA’s new deal with video platform Cameo
June 1, 2023
Member Exclusive
Pitch deck: Inside TikTok’s pursuit of Super Bowl ad dollars
January 30, 2024
Member Exclusive
Media Buying Briefing: Secondary sports like soccer get into the game for marketers, agencies
August 14, 2023
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