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    6479 Results for ‘ Brand Engagement’
  • Digiday+ Media Buying Briefing

    Media Buying Briefing: Are holdcos at a tipping point, or is this just another bump in the road?

    July 14, 2025
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    Brands in Culture

    How Major League Baseball’s updated content and influencer strategy is pivotal in garnering interest for the World Series

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  • The Creator Economy

    Social platforms become ‘marketing engines’ as creators look for direct deals to earn money

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    Future of TV Briefing: FAST channels’ ad fill rates have slipped in 2024

    September 18, 2024
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    Report: How marketers are redefining audience attention

    June 7, 2023
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    The advertiser’s guide to campaign optimization | Tactics and insights for improving digital performance through data

    June 4, 2024
  • Equality and Opportunity

    Indie agency Boathouse creates supplier diversity program as agencies expand external DEI efforts

    May 9, 2024
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    Future of TV Briefing: How the TV, streaming and digital video industry spent its summer

    September 4, 2024
  • Beyond Ads

    Why Kraft Heinz brand Primal Kitchen is tapping non-traditional OOH to target Gen Z

    July 18, 2023
  • Member Exclusive

    Media Agency Report: Horizon, Publicis, UM and others on CTV’s appeal, agency partnerships and programmatic’s evolution

    December 25, 2024
  • Beyond Ads

    Inside SAG-AFTRA’s new deal with video platform Cameo

    June 1, 2023
  • Member Exclusive

    Pitch deck: Inside TikTok’s pursuit of Super Bowl ad dollars

    January 30, 2024
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    Media Buying Briefing: Secondary sports like soccer get into the game for marketers, agencies

    August 14, 2023
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