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6479 Results for ‘ Brand Engagement’

Experimental Channels

As X’s turbulence continues, can alternative social platforms catch marketers’ attention?

May 29, 2024
Member Exclusive

Marketing Briefing: How Amazon has ‘elevated their game’ with a more cohesive pitch to appeal to advertisers

May 28, 2024
Sponsored

Marketers are driving ad effectiveness and engagement with digital audio

March 29, 2023
Marketing on Platforms

‘Not going to pretend that we’ve got a fancy strategy’: How Ladbible is getting a feel for Meta’s Twitter rival Threads

July 13, 2023
Publishing in the Platform Era

Publishers not ready to change social media strategies as TikTok ban looms

May 2, 2024
Member Exclusive

Marketing Briefing: Backlash ‘a sign of the times’ as major brands like Apple and Bumble pull ads drawing ire

May 14, 2024
Member Exclusive

Media Briefing: ‘Cloudflare is locking the door’: Publishers celebrate victory against AI bot crawlers

July 3, 2025
Marketing on Platforms

Agencies move on from creating content for specific platforms to focus on short-form video

September 22, 2023
Sponsored

The publisher’s playbook for optimizing data in uncertain times

April 17, 2025
Member Exclusive

Media Briefing: Top takeaways from the Digiday Podcast Creator series

June 20, 2024
The Business of AI

With ‘Charlie,’ Pfizer is building a new generative AI platform for pharma marketing

February 22, 2024
Experimental Channels

Agencies’ reignited AR, VR forays could create new ways to measure consumer engagement

April 19, 2023
Gaming & Esports

Ford, Kia and Carvana partner with NRG as it walks the line between casual and competitive gaming inventory

November 3, 2023

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