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“It’s about change management’: Sir Martin Sorrell says the billable hour is dying, but getting clients to move in is proving harder
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BBC eyes vertical ads to boost mobile monetization
November 30, 2016
Sponsored
Report: Video programmatic growing fastest, native lags
November 30, 2016
Publishing in the Platform Era
Publishers’ on-again, off-again affair with LinkedIn is back on again
November 30, 2016
The Programmatic Marketer
The global outlook for programmatic advertising in 5 charts
November 30, 2016
The Confessions
‘Clients don’t know the effort that goes into it’: Confessions of an agency PR pro
November 30, 2016
Media
More publishers turn to content-recommendation networks
November 29, 2016
Publishing in the Platform Era
How Instagram recruits college football teams to market Stories
November 29, 2016
Publishing in the Platform Era
TV-like programming struggles to find a home on Facebook Live
November 29, 2016
The Creator Economy
‘A classic commons problem’: Publishers are going notifications crazy
November 29, 2016
Media
‘The underbelly of the internet’: How content ad networks fund fake news
November 28, 2016
Publishing in the Platform Era
Facebook’s turned to TV to boost Facebook Live
November 28, 2016
Beyond Ads
‘It can’t be optimized’: Agency buyers see comScore’s value diminishing
November 28, 2016
Media
Conde Nast Britain’s 18-person native ad team accounts for half its digital revenue
November 28, 2016
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