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Transparency brought down The Trade Desk’s Publicis deal but it may not be enough to win its other clients
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Audio Anywhere
Thanks to Google funding, The Guardian has a four-person team figuring out smart speakers
November 8, 2018
Subscriptions
To goose subscriber growth, The New York Times plans to try a flexible meter
November 8, 2018
Media
How USA Today is using targeting technology beyond ads
November 8, 2018
Media
In a shift, Conde Nast integrates more of US and international arm
November 7, 2018
Member Exclusive
Digiday Research: GDPR has reduced programmatic revenues for a third of European publishers
November 7, 2018
Beyond Ads
Beano launches kids consultancy to build short-form video outside its brand
November 7, 2018
The Programmatic Marketer
Mobile network Three mines customer data for ad targeting
November 7, 2018
Member Exclusive
In effort to stamp out ad fraud, Toyota to use blockchain on more programmatic ad buys
November 6, 2018
Publishing in the Platform Era
Snapchat Discover opens up measurement doors, but media buyers don’t expect to shift ad dollars
November 6, 2018
Subscriptions
With no election results, Gannett newspapers edge into the future for their print product
November 6, 2018
Data Regulation
Publishers step up the fight against cookies gone rogue
November 6, 2018
Member Exclusive
Publishers are still pinning growth hopes on advertising
November 5, 2018
Subscriptions
How newsletter publishers re-engage lapsed subscribers
November 5, 2018
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