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Transparency brought down The Trade Desk’s Publicis deal but it may not be enough to win its other clients
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Digiday Research: Header bidding and first-price auctions boost publisher revenues
January 14, 2019
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How Politico Europe grew its subscriptions business by 50 percent in 2018
January 14, 2019
Marketing on Platforms
‘Play to the strengths of each platform’: Inside Diageo’s voice ads strategy
January 14, 2019
Publishing in the Platform Era
‘You have to sell advertisers what they need, not what you want’: Q&A with Conde Nast chief revenue officer, Pamela Drucker Mann
January 14, 2019
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Barstool Sports gets 10k paying subscribers in three days
January 11, 2019
Beyond Ads
Jungle Creations is making $1m a month selling socks
January 11, 2019
Publishing in the Platform Era
Inside Snapchat’s content creator incubator Yellow
January 10, 2019
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New York Times’ David Rubin: Marketing has to win over the newsroom
January 10, 2019
Digiday @ CES
PopSugar aims to grow events business by tapping into the wellness craze
January 10, 2019
Publishing in the Platform Era
Publishers are mostly recycling YouTube videos for IGTV
January 9, 2019
Media
Mediasmith’s David Smith: What I learned from 50 years in media
January 9, 2019
The Programmatic Marketer
‘A daily, hourly fight’: Digital ad fraud is worse than ever
January 9, 2019
Member Exclusive
SSPs double down on tech fee transparency for 2019
January 9, 2019
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