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As TikTok teeters, YouTube, Meta, Snapchat and more race to claim its ad dollars with incentives, discounts
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‘Significant growth’: Bloomberg Media Group CEO Justin Smith on the accelerated shift to subscriptions
June 30, 2020
The New Normal
‘Virtual events can be more valuable’: How VentureBeat kept sponsorship revenue on par with in-person events
June 29, 2020
Marketing on Platforms
‘Easier for brands to engage with the platform’: Inside TikTok’s revamped pitch to advertisers
June 29, 2020
Life Beyond the Cookie
‘It’s a crutch’: South China Morning Post is the latest publisher to swear off third-party data
June 29, 2020
Member Exclusive
Digiday Research: Over a third of agency employees report pay cuts, 25% report layoffs
June 29, 2020
Beyond Ads
It’s reach or niche for media buyers considering placing client dollars with publishers’ video studios
June 26, 2020
Publishing in the Platform Era
‘Stay ahead of regulations’: Publishers question Google’s motives in paying for news
June 26, 2020
Member Exclusive
How DTC startups fall flat in marketing their values
June 26, 2020
Member Exclusive
Why advertiser ‘revolts’ never sway Facebook
June 25, 2020
Member Exclusive
Bright spot: Meredith sees programmatic ad prices rebound to higher than pre-coronavirus levels
June 24, 2020
Equality and Opportunity
‘It’s just a whitewash’: Coronavirus worsening the struggle of young minorities trying to enter the media workforce
June 24, 2020
Marketing on Platforms
‘Being off the platform speaks to our commitment’: And The North Face’s ad boycott won’t stop at Facebook
June 24, 2020
Life Beyond the Cookie
Publishers see digital events as a new route to audience data
June 23, 2020
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