Media Buying
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Outbrain co-CEO David Kostman: ‘Advertisers are looking to consolidate spend with fewer partners’
June 14, 2023 • 3 min read -
Study finds open programmatic CTV ad spend slows for the first time in years
June 14, 2023 • 3 min read -
GroupM’s global ad forecast stays optimistic, but gets a bit darker for U.S. growth
June 12, 2023 • 3 min read -
Media Buying Briefing: Debating the value of open-exchange programmatic vs. PMPs
June 12, 2023 • 7 min read -
How Adobe is adding new generative AI tools for enterprise clients and everyday users
June 9, 2023 • 3 min read -
How a new data-driven TV ad product from Blockgraph aims to harmonize varied data feeds
June 8, 2023 • 3 min read -
MediaMath and Viant are in talks to potentially join forces
June 7, 2023 • 4 min read -
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