Media Buying
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Media Buying Briefing: Here’s how the holdcos’ commerce/retail media offerings stack up
July 24, 2023 • 7 min read -
Are NFTs dead? How media agencies are framing the future of this blockchain tech
July 21, 2023 • 4 min read -
With the release of Chrome 115, Google readies to enable Privacy Sandbox’s APIs
July 20, 2023 • 5 min read -
B2B agency work continues to blend with B2C as Gravity Global acquires 9th Wonder
July 18, 2023 • 4 min read -
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Dentsu Americas’ new CEO Michael Komasinski: AI could be a differentiator among holdcos
July 17, 2023 • 5 min read -
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CreatorIQ develops metrics showing the return on influencer marketing
July 12, 2023 • 3 min read -
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Dentsu seeks strong Gen Z connections with expansions into gaming, anime
July 11, 2023 • 4 min read -
Trade School founder Genna Franconi on the influencer content business and future of AI
July 10, 2023 • 4 min read