Last chance to save on Digiday Publishing Summit passes is February 9
American shoppers can now shop the full Salvatore Ferragamo collection online for the first time.
The Italian retailer announced that it is offering its women’s fall and winter ready-to-wear collection online to the U.S. market, after formerly selling only select accessories and footwear on its website. The brand dedicated a section of its site to “shop the look” of model Rose Gilroy, featured in a series of photos taken in the West Village neighborhood of Manhattan wearing styles like a $2,390 tiered dress and $875 lace-up sandals.
To read the rest of this story, please visit Glossy.
More in Marketing
Digiday staffers tackle the creator vs. influencer divide
Creator vs. influencer: Digiday staffers debate the difference, and why it matters to marketers on this episode of the Digiday Podcast.
As ChatGPT’s growth slows, ads look like the next risky move
While launching an ad business might be good for the AI platform’s bottom line, it could cause some users to jump ship as a result.
Behind Pacsun’s strategy for keeping a pulse on the changing tastes of Gen Z
Over the last four months, Pacsun has developed tools and tweaked campaigns based on feedback from teenagers and twenty-somethings.