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Forrester’s principal media report: It’s here to stay, so wise up on how to use it
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Marketing
The Programmatic Publisher
Domain spoofing remains an unsolved issue in programmatic advertising
June 7, 2017
Marketing
HSBC launches a social network for bank customers
June 7, 2017
Glossy
Once-hot sportswear brands are tapping into their archives to regain relevance
June 7, 2017
Retail Revolution
For retailers, Amazon is a true frenemy
June 7, 2017
The Programmatic Marketer
Viewability standards have a gaping hole: mobile apps
June 6, 2017
Glossy
Confessions of an influencer marketing exec: ‘Micro-influencers are the biggest scam’
June 6, 2017
Marketing
How plant-protein brand Vega uses Instagram for customer service
June 6, 2017
Marketing
MediaCom’s Josh Krichefski: ‘Always be prepared’
June 6, 2017
Marketing
A marketer’s guide to the looming EU Global Data Protection Regulation
June 6, 2017
Marketing
Bankers, legacy structures and relevancy: The industry on what’s stopping banks from innovating
June 6, 2017
The Creator Economy
What influencer marketing really costs
June 5, 2017
Agency Culture
‘I was terribly annoyed’: How Zenith’s Tom Goodwin became a LinkedIn superstar
June 5, 2017
Glossy
What online fashion brands can learn from Amazon’s stores
June 5, 2017
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