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Why Coca-Cola has made World Cup TV ads one part of its sports marketing play
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Only five seats remain
for the Digiday Programmatic Marketing Summit, May 6-8 in Palm Springs.
SECURE YOUR SEAT
Marketing
Brands in Culture
Puma’s AI head says the brand is still giving ‘the keys to the consumer’ as it invests in digital concierge
April 17, 2026
Navigating Economic Instability
The Rundown: Q1 dealmaking cools across ad tech and martech as AI remains the hottest ticket
April 17, 2026
Marketing on Platforms
‘Everything is coming down’: ChatGPT ads are getting cheaper
April 17, 2026
Member Exclusive
Future of Marketing Briefing: Why brand builders are back in fashion
April 17, 2026
Retail Revolution
Amazon hits pause on controversial change to its advertising payment system that had caused a seller revolt
April 16, 2026
Marketing on Platforms
OpenAI builds tool to track whether ChatGPT ads convert
April 16, 2026
Zero-click Future
Agencies compete for SEO talent as client demand for zero-click expertise surges
April 16, 2026
Zero-click Future
Google AI Max moves out of beta: Marketers sound off on the inevitable migration
April 15, 2026
Marketing on Platforms
A closer look at OpenAI’s ads manager – and how much work it still needs
April 15, 2026
Brands in Culture
Why brands can’t stop acting like reply guys and jumping into viral comment threads on social media
April 15, 2026
The Creator Economy
Creator content has become critical for retail media networks
April 14, 2026
Digiday @ Cannes
‘Fear of believing you’re irrelevant’: Economic headwinds, global tensions won’t keep marketers from Cannes Lions
April 13, 2026
Member Exclusive
How did Nike’s embattled heritage brand Converse reach a 15-year revenue low?
April 10, 2026
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