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Marketing
Managing Through Crisis
How the buy-side of the ad industry is now defining ‘premium’ content
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Marketing Briefing: The new normal for Q4: Shortened timelines, quick turnarounds, added pressure
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Agency Culture
‘A big battery in my back’: Why Junae Brown calls herself the Beyoncé of marketing
November 8, 2022
Marketing
Drama-packed midterm showdown sees sharp political ad uptick for CTV as voters head to the polls today
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Retail Revolution
IKEA’s chief digital officer on how it’s using AI to personalize online shopping, working with influencers
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The Programmatic Publisher
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Beyond Ads
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Media Buying Briefing: Media.Monks’ Melissa Wisehart on clients, compensation and procurement
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Retail Revolution
Why this luxury bedding brand is diversifying its media mix to get in front of shoppers
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Gaming & Esports
How Riot Games developed its brand identity for the League of Legends World Championship
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Agency Culture
Agencies focus on educating clients about Web3 as their demand grows
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Marketing on Platforms
Elon Musk’s Twitter takeover gives advertisers an easy out from the platform
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