New York Fashion Week ends today, drawing to a close one of the most confusing fashion seasons to date. Some designers were showing collections for the spring (per tradition). Some were showing collections for the fall, as in, right now. Some were showing smaller collections for the fall at consumer-facing shows while withholding their spring collections for an appointment-only audience of press and buyers. Others stepped out of the consumers’ eye all together and kept their entire collection behind closed doors, for the press and buyers.
Amid such changes, some season-defining moments stuck out in the sea of street style Instagram posts. To honor them, we’ve compiled a list of New York Fashion Week winners and losers. See you in the spring.
To read the rest of this story, please visit Glossy.
More in Marketing
How marketers rank this year’s generative AI image, video tools
Digiday’s 2025 agency generative AI report card explores the winners and losers of the generative AI landscape.
In memoriam: Brands we lost in 2025
Digiday Media staff rounded up some of the most notable brand names we lost in 2025, like Joann and Rite Aid.
Pandora is betting on AI agents to scale service and emotional selling during the peak holiday season
Pandora is using AI agents to scale customer service and replicate emotional in-store selling online, just as peak season puts pressure on margins and teams.