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Future of TV
Future of TV
YouTube shrugs off brand-safety worries, touts quality ‘advertising-friendly’ content
May 3, 2018
Future of TV
Meredith’s NewFronts pitch: Brand-safe video, brand-safe video, brand-safe video
May 3, 2018
Future of TV
‘It was supposed to be the antithesis of the upfronts’: How Digitas founded the NewFronts
May 3, 2018
Future of TV
From Twitter to apps to Snapchat, ESPN reboots ‘SportsCenter’ for mobile
May 2, 2018
Marketing on Platforms
NewFronts publishers seize on brand safety as a selling point
May 1, 2018
Future of TV
Big media is crashing the NewFronts
April 30, 2018
Future of TV
How Schibsted’s Norwegian tabloid used documentaries to add 20,000 subscribers
April 27, 2018
Future of TV
Why Netflix and Amazon are experimenting with short-form programming
April 27, 2018
Future of TV
The Young Turks debuts mobile app to grow its subscription business
April 26, 2018
Future of TV
‘It’s about time’: Facebook tests news feed trailers to drive people to Watch shows
April 25, 2018
Future of TV
To identify unsafe content, YouTube tries asking creators to rate their own videos
April 24, 2018
Future of TV
‘Good Morning America’ eyes direct connections
April 23, 2018
Future of TV
Inside ESPN’s content and advertising partnership with Cycle
April 20, 2018
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