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Business of TV
Why CTV ad fatigue is real — and why overlay ads may be a solution, study
May 3, 2022
Member Exclusive
Media Buying Briefing: Private equity firms are the new buyers of agencies as M&A market heats up
May 2, 2022
Subscriptions
How publishers are experimenting with more homepage personalization sections
April 29, 2022
Future of Measurement
Dueling research on attention metrics shows its importance, but also there is work still to be done
April 29, 2022
Member Exclusive
Media Briefing: With the looming cookie apocalypse, ‘fully prepared’ publishers are going it alone, while others want to band together
April 28, 2022
Publishing on the Blockchain
One year after embracing the blockchain, Time has earned more than $10M in profit
April 28, 2022
Media
Fortune moves into wellness coverage under an expansive new financial deal with CVS
April 28, 2022
Evolving Agencies
Why it’s important for Known to educate DTC clients (and their CFOs) on understanding the value of brand advertising
April 27, 2022
Privacy
Experts predict Apple will turn on Private Relay by default in iOS 16
April 27, 2022
Evolving Agencies
The Rundown: Why GroupM’s merging of agencies signals an urge to simplify the portfolio
April 27, 2022
Content & Commerce
How Apartment Therapy is using commerce to link the virtual and in-person elements of its hybrid Small/Cool event
April 26, 2022
Token to Play
Publishers’ secondary market strategy: What happens when the monetary appeal of NFTs isn’t enough?
April 25, 2022
Member Exclusive
Media Buying Briefing: How holding company media agencies employ clean rooms to secure higher ‘fidelity’
April 25, 2022
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