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Life Beyond the Cookie
Gaming & Esports
Managing Through Crisis
The Confessions
WTF Series

‘Still getting started’: Coca-Cola’s candid progress report on its in-house plan

Media
Marketing
Future of TV

Life Beyond the Cookie
Gaming & Esports
Managing Through Crisis
The Confessions
WTF Series

Audio Anywhere

Bloomberg Media will debut five new podcasts with iHeartMedia this year

Bloomberg Media and iHeartMedia are releasing five podcast shows this year, part of a three-year co-production and distribution podcast deal...

By Sara Guaglione
Business of TV

Disney taps executives to bolster audience-based advertising as a base of its business
The Programmatic Marketer

‘Still getting started’: Coca-Cola’s candid progress report on its in-house plan

hybrid working model

Modern Newsroom

The pluses and pitfalls of team-led return to office approaches

By Sara Guaglione

Equality and Opportunity

‘This is one thing that we all should be holding hands and charging towards’: How Pinterest’s Zeny Shifferaw is creating space for underrepresented creators

By Kimeko McCoy
Business of TV

‘Supportive to our business’: Industry arbiter Ebiquity eyes growth amid TV measurement woes

By Seb Joseph

Audio Anywhere

Podcasters are pitching longer, more lucrative ads, but ad buyers prefer shorter, cheaper spots

May 23, 2022 | By Sara Guaglione
Business of TV

Media Buying Briefing: Four takeaways on Upfront Week from a buyer’s perspective

May 23, 2022 | By Michael Bürgi
Sponsored

How companies are improving career mobility to mitigate the Great Resignation

By Alexander Group
Content & Commerce

How publishers are future proofing their commerce offerings for post-pandemic consumers

May 20, 2022 | By Sara Jerde
Member Exclusive

Media Briefing: Publishers and media unions are still haggling over office-return plans heading into the summer

May 19, 2022 | By Tim Peterson | and Kayleigh Barber
Equality and Opportunity

‘He thought I was accusing him of being racist’: Confessions of a comms pro on working with out of touch leadership

May 19, 2022 | By Ronan Shields
Business of TV

As economic uncertainty grows, senior media buyers expect decent upfront pricing options across linear and digital

May 19, 2022 | By Michael Bürgi
Marketing on Platforms

How Microsoft plans to storm adland: ‘Attribution, CTV, in-game ads and potential M&A’

May 18, 2022 | By Ronan Shields
Strategizing for the Future

Out of home fights for greater ad share as it cites better value on action taken by consumers

May 17, 2022 | By Michael Bürgi
Publishing in the Platform Era

The Rundown: BuzzFeed Inc. revenue up by 26% despite hits to commerce business, expects similar momentum in Q2

May 17, 2022 | By Sara Guaglione
The Programmatic Publisher

Inside Hearst UK’s multi-pronged approach to third-party cookie replacements

May 17, 2022 | By Kayleigh Barber
Member Exclusive

Media Buying Briefing: Omnicom Media Group tackles supply-chain challenges for its clients

May 16, 2022 | By Michael Bürgi
Audio Anywhere

The Rundown: Podcast production companies and platforms pitch diverse audiences and ad targeting improvements at IAB’s Podcast Upfront

May 13, 2022 | By Sara Guaglione
Member Exclusive

Media Briefing: Publishers continue to push advertisers to check out their shoppable video pitches

May 12, 2022 | By Tim Peterson | and Kayleigh Barber

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