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Media buyers shift spend from The Trade Desk’s OpenPath over transparency concerns
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Special Projects
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Marketing
Marketing on Platforms
Why the Drone Racing League is now airing its races on NBC and Twitter
August 13, 2019
Marketing
‘A variety of different compensation models’: Incoming GroupM CEO Christian Juhl on the future of media agencies
August 12, 2019
Agency Culture
Accenture’s Amy Fuller: ‘Talent branding is the least developed of the marketing disciplines’
August 9, 2019
Marketing on Platforms
5 Twitch influencers you need to know
August 9, 2019
Modern Retail
Faced with rising online costs, DTC brands are now spending more money on traditional marketing channels
August 9, 2019
Marketing on Platforms
‘The underlying arrogance’: Media buyers are frustrated with Google and Facebook ad reps
August 8, 2019
Agency Culture
The Rundown: Creative agencies face a perfect storm
August 8, 2019
Modern Retail
FedEx-Amazon break up is just the beginning of a bigger fight against retail giant
August 8, 2019
Marketing
‘Reclaim a seat at the table’: Microsoft is diversifying its advertising business
August 7, 2019
Marketing
‘The fee model has not changed’: Why agencies’ biggest problem is their business model
August 6, 2019
Modern Retail
How insurance startup Hippo built a company worth $1 billion
August 6, 2019
Marketing
1 year in, IPG attributes growth and new business wins to Acxiom acquisition
August 5, 2019
Modern Retail
Introducing Modern Retail+, the premium membership program for retail leaders
August 5, 2019
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