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Marketing
The Creator Economy
‘A bit impersonal’: The rise of influencer marketing agencies rankles influencers
February 6, 2020
Future of Work
‘A lot less formality’: What it’s actually like to work at an in-house agency
February 5, 2020
Member Exclusive
With cookies on the way out, advertisers turn to old-school measurement methods
February 5, 2020
Marketing on Platforms
Diageo links with Ntwrk for livestreamed whisky decanter drop
February 5, 2020
Marketing
With its sights set on winning more ad budgets, Accenture winds down media auditing arm
February 3, 2020
Member Exclusive
See the slides: Amazon Advertising products, explained
February 3, 2020
Marketing
‘Increasingly an awareness platform’: Amazon advertising is moving beyond search
February 3, 2020
Marketing
Walgreens is expanding its digital cooler doors ad network
February 3, 2020
Marketing on Platforms
Expect to see a lot of TikTok during the Super Bowl
January 31, 2020
Marketing
Why Dyson takes a hybrid approach to sell on Amazon
January 31, 2020
Marketing on Platforms
DTC company Shapermint is spending 80% of its marketing budget on Facebook and Instagram
January 31, 2020
Data Regulation
With third-party cookies on the way out, shared IDs face an existential crisis
January 30, 2020
Marketing
What a $5.6m Super Bowl buy can purchase in digital media in 2020
January 30, 2020
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