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Creators fast-track efforts to rely less on platforms amid intensifying TikTok uncertainty — here’s where they’re going
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The Programmatic Publisher
WTF are traffic acquisition costs?
September 16, 2022
Retail Revolution
Why Facebook, Instagram and TikTok have stepped back from social commerce
September 16, 2022
Brands in Culture
Aerie boosts spending for paid social, influencers as it continues to use un-retouched photos for ads
September 16, 2022
Member Exclusive
Digiday+ Research: Buy side braces for a recession, but with a wait-and-see approach
September 15, 2022
Member Exclusive
Future of TV Briefing: TV advertising’s measurement landscape remains in a state of upheaval
September 14, 2022
Brands in Culture
Why Zola, Tinder vowed to highlight marriage equality in new marketing to support the Respect for Marriage Act
September 14, 2022
Brands in Culture
DTC skincare brand Truly turns to TikTok to reach Gen Z and millennials through short-form videos
September 14, 2022
Strategizing for the Future
Inside one prediction for how marketers’ strategies could be reshaped next year
September 14, 2022
Privacy
The Rundown: Twitter’s whistleblower highlights concerns with Chinese ad revenue, security concerns in Senate hearing
September 13, 2022
Member Exclusive
Marketing Briefing: Ahead of economic downturn, marketers look to OOH as advertising safe bet
September 13, 2022
Brands in Culture
Why Mailchimp wants to boost brand visibility, sales by targeting marketers on social media
September 13, 2022
Gaming & Esports
Roblox rolls out new ad tools amid concerns around how companies market to children — the core users on the platform
September 13, 2022
The Creator Economy
As ad budgets are slashed in the absence of cash, marketers are ‘bartering’ influencers
September 12, 2022
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