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Media
Marketing
Future of TV

‘More regulatory minded’: ANA’s lobbyist on what advertisers can expect from Biden’s presidency

Duopoly
Video Anywhere
Brands in Culture
The Confessions

Media
Marketing
Future of TV

DTC Era

‘Pouring gasoline where it needs to be poured’: Why a DTC seafood company is rethinking its ad spend

One DTC company is moving away from Facebook and Instagram as the need to diversify media plans continues to heat up.

by Kristina Monllos
Brands in Culture

U.S. retail and fashion brands are cautiously optimistic about Biden’s ‘Buy American’ plan
Brands in Culture

Marketing Briefing: Marketers and agency execs are hoping for more optimism post-inauguration

adidas

Brands in Culture

Why Adidas treats esports deals like media partnerships, not sponsorship deals

Agency Culture

‘Must be a better way’: Why Mother is getting into the media business with new independent agency

by Kristina Monllos
Future of Work

Fashion brands are abandoning traditional org charts in favor of ‘fluid’ teams

by Jill Manoff

DTC Era

‘People won’t question our ability’: Why performance marketing agencies want to create their own DTC brands

by Kristina Monllos
Video Anywhere

‘Not a place for takeovers’: Pepsi amps up Triller marketing plans

by Seb Joseph
Sponsored

The evolution of shoppable content lies in social media streams

Sponsored by Tipser
The Confessions

‘The reality is we have to be professional’: Confessions of an ad exec on working amid the chaos at the Capitol

by Kristina Monllos
Future of Work

Welcome to the ground floor: street-level offices for a post-pandemic world

by Tony Case
CES

Marketers, agency execs expect deal making to continue at CES, despite the virtual venue

by Kimeko McCoy
Brands in Culture

‘It’s a very volatile situation’: Advertisers pause paid social advertising amid D.C. chaos

by Kristina Monllos
Member Exclusive

‘Focus on flexibility will continue in 2021’: Heading into the New Year, advertisers remain cautious

by Kristina Monllos
Future of Work

‘It used to be so easy’: How networking has been reshaped by the coronavirus

by Kristina Monllos
Marketing

The end of the Series A: While tech financing booms, DTC brands face a new reality

by Cale Guthrie Weissman
Retail Revolution

How Authentic Brands Group has positioned itself as the 2020 repo man

by Cale Guthrie Weissman
Retail Revolution

How 2020 canceled the concept store

by Jill Manoff
Brands in Culture

What happened to beauty’s on-the-go wipes brands in 2020?

by Emma Sandler
Retail Revolution

How Walmart became an integral part of the DTC playbook

by Gabriela Barkho

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