Marketing - Digiday

Marketing on Snapchat

Looking beyond Facebook and Instagram, DTC brands try Snapchat

Marketers say they are seeing up to 50 percent lower CPAs since applying Snapchat's Pixel.

5 hours ago by Ilyse Liffreing
Why print catalogs are still important in the age of Amazon
How streetwear collabs make uncool brands cool

Retail Revolution

Retail briefing: How Amazon’s incubator focuses on DTC brands

5 hours ago by Shareen Pathak

Retail Revolution

‘They cut to the bone’: How Sears’ cost-cutting strategy sealed its fate

15 hours ago by Hilary Milnes
Transparency

Why the FBI is investigating media buying practices

by Kerry Flynn

Retail Revolution

How Alibaba gets brands to design products primed for its Tmall customers

by Hilary Milnes
How big banks are rethinking the role of the physical branch

by Suman Bhattacharyya
Sponsored

The ultimate video management platform (VMP) cheatsheet

Sponsored by Telaria
Retail Revolution

Asos still sees potential in chatbots

by Seb Joseph
Marketing on Platforms

How social listening platforms have evolved through consolidation

by Kerry Flynn
The Programmatic Marketer

Vodafone backtracks on plan to take programmatic ad buying in-house

by Seb Joseph
The Confessions

‘It’s a hard industry’: Confessions of a young ad creative

by Ilyse Liffreing
Member Exclusive

DTC OD: Why disruptor brands are turning to traditional retail strategies

by Hilary Milnes
Member Exclusive

How Josh Lowcock is bringing his refreshing perspective to brand safety

by Shareen Pathak
Member Exclusive

How Shopify is helping e-commerce brands open physical stores

by Hilary Milnes
Member Exclusive

Digiday Research: Owned properties outpace Amazon as retailers’ fastest growing e-commerce channel

by Mark Weiss

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