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The Programmatic Marketer

A new Google policy threatens to further squeeze the location-data ad market

From Aug. 3, all new apps in the Google Play store will need to pass a review process before collecting users' location data in the backgrou...

13 hours ago by Lara O'Reilly
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The Programmatic Marketer

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Sponsored

Webinar: Transforming content marketing through values-driven storytelling

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The Programmatic Marketer

A new Google policy threatens to further squeeze the location-data ad market

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‘We had someone work so hard she had an aneurysm’: Agencies sound off about overwork, clients and measurement

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