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Future of TV
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Future of TV Briefing: How TikTok took over VidCon in 2022
June 29, 2022
Future of TV
‘It’s a love-hate relationship’: VidCon’s Gen Z attendees sound off on TikTok, YouTube, Instagram, TV and streaming
June 27, 2022
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Future of TV Briefing: A Q&A with Vox Media Studios’ Chad Mumm
June 22, 2022
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Future of TV Briefing: The next phase of the TV upfront market
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Agency execs shine a light on connected TV advertising’s Goldilocks paradox during Digiday’s CTV virtual forum
June 9, 2022
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Future of TV Briefing: Why measurement costs could slow TV ad industry’s currency changeover
June 8, 2022
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Future of TV Briefing: How a softer-than-expected scatter TV ad market is tilting the power balance in this year’s upfront negotiations
June 1, 2022
Business of TV
Disney taps executives to bolster audience-based advertising as a base of its business
May 27, 2022
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Future of TV Briefing: How Amazon, Roku and YouTube are figuring into this year’s TV upfront market
May 25, 2022
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Disney’s Disney+ ad pitch reflects how streaming ad prices set to rise in this year’s upfront
May 23, 2022
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‘Hit a wall’: Why TV advertising’s measurement currency change won’t happen in this year’s upfront cycle
May 20, 2022
Business of TV
‘On everybody’s mind’: Flexibility will be a focal point again in this year’s upfront negotiations
May 19, 2022
Digiday+ Future of TV Briefing
Future of TV Briefing: How macroeconomic uncertainty is factoring into this year’s TV upfront market
May 18, 2022
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