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Amid sports marketing’s gold rush, some brands are targeting niche fan communities
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Tim Peterson

Tim Peterson

Tim Peterson

  • Privacy
    Data Regulation

    Publishers, ad tech firms scramble to comply with GDPR

  • Publishing in the Platform Era

    Apple News officially lets publishers use Google’s DoubleClick to serve ads

  • The Programmatic Marketer

    IAB Tech Lab is selling a subscription service to keep advertisers updated on ads.txt

  • Future of TV

    5 questions advertisers have about Hulu’s offline ads

  • Future of TV

    Tastemade tests brick-and-mortar cafes as new revenue stream

  • buzzfeed
    Publishing in the Platform Era

    Why BuzzFeed News premiered a show on Apple News before Facebook, YouTube, Twitter

  • Publishing in the Platform Era

    Refinery29 redesigns its site to boost video viewing, shopping

  • Modern Newsroom

    Inside Politico’s five-person interactive news team

  • Publishing in the Platform Era

    Apple News ramps up its video push while publishers wait on revenue

  • Future of TV

    The Young Turks debuts mobile app to grow its subscription business

  • Future of TV

    ‘It’s about time’: Facebook tests news feed trailers to drive people to Watch shows

  • Future of TV

    To identify unsafe content, YouTube tries asking creators to rate their own videos

  • The Confessions

    ‘The agencies move slow’: Confessions of a digital studio exec

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