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Netflix’s ads boss on the next phase, and how Amazon accelerates it
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9 seats left:
Join us Dec. 1-3 in New Orleans for the Digiday Programmatic Marketing Summit
SECURE YOUR SEAT
Tim Peterson
Tim Peterson
Member Exclusive
Reaching the ‘unreachables’: NCC Media is moving from TV to digital
WTF Series
WTF is app-ads.txt?
Future of TV
To chase addressable TV budgets, YouTube is changing how it pitches YouTube TV
WTF Series
WTF is IPv6?
Member Exclusive
‘On the precipice of being a real business’: NBCU’s Oxygen wants to make money from podcasts
The Programmatic Marketer
‘It’s going to be a big change for us’: Google’s adoption of first-party auction creates migration headaches for buyers
Publishing in the Platform Era
Vertical Networks is restyling Brother’s Snapchat Discover as a TV network
Future of TV
Bon Appetit uses batch-and-window release strategy to promote its new OTT app
Marketing on Platforms
Avocados From Mexico wants guaranteed digital audience reach
Retail Revolution
Amazon’s next ad move: AmazonFresh ‘sponsored products’
Marketing on Platforms
‘Decent learning curve for them’: Facebook will need to adapt its pitch to crack TV upfront market
Member Exclusive
Video Briefing: Snap wants more scripted original shows for Snapchat Discover
Publishing in the Platform Era
On Snapchat Discover, publishers tweak programming strategies to keep people from tuning out
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