Seb Joseph

Seb Joseph

Marketing on Platforms

Overheard at Advertising Week Europe: Platforms must deliver value instead of ‘just stealing stuff from us’
Marketing on Platforms

After the Cambridge Analytica scandal, advertisers rethink Facebook data
Experimental Channels

Facebook is giving brands better performance data on AR effects
Media

‘Not a simple process’: Marketers struggle to recruit in-house media talent
Content & Commerce

Dugout eyes livestreaming rights after News Corp deal
Content & Commerce

How Adidas is using apps to fuel its e-commerce ambitions
Member Exclusive

Consulting firms are poised to take part of the ad agency business
Marketing on Platforms

BT’s media chief: ‘I wanted to be closer to where the decisions get made’
Marketing on Platforms

The state of brands taking marketing in-house, in 5 charts
Media

Royal Bank of Scotland CMO David Wheldon: More marketing will go in-house
Media

At London ad conference, marketers continue digital media critiques
Media

Honda shifts its media buying to pay only for in-store visits
Media

All that ails WPP and the wider agency business

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