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What the rise of the niche and nano-creator means for influencer marketing
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Seb Joseph
Seb Joseph
Brands in Culture
Nike’s move to brand thinking over quick wins shows boardrooms are relearning patience
Marketing on Platforms
With 19 million viewers in its ad tier, Amazon makes a case for Prime Video’s ad business in the U.K.
Marketing on Platforms
TikTok’s Search Ads are live, but advertisers aren’t ready to reallocate those Google dollars
Google on Trial
Breaking point or breakup? Why publishers fear a Google ad breakup could backfire
Marketing on Platforms
As Snap gears up to cash in on AR (again), advertisers stand ready for some clarity
Marketing on Platforms
X brings back its transparency report for the first time since 2021
Future of Work
‘From the boardroom to the breakroom’: The rise of fractional execs
Digiday @ DMEXCO
DMEXCO Briefing: Ad tech leaders argue for a balanced approach to ‘Founder Mode’ concept
Digiday @ DMEXCO
DMEXCO Briefing: Google’s antitrust troubles spark uneasy schadenfreude
Digiday @ DMEXCO
DMEXCO Briefing: The who’s who of ad tech gathers to prepare for the industry’s next big shift
Digiday @ DMEXCO
DMEXCO Briefing: The definitive Digiday guide to what’s in and out at DMEXCO 2024
Google on Trial
As Google’s antitrust trial intensifies, the ad industry speculates the consequences of a potential breakup
The Programmatic Marketer
Coca-Cola commits to ‘critical’ open web advertising through curation
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