Seb Joseph

Seb Joseph

The Programmatic Publisher

How publishers are now approaching curation with a calculated embrace
The Programmatic Publisher

Publishers count their losses as the open auction bleeds ad dollars
The Programmatic Marketer

The Trade Desk stumbles, and the ad tech world cheers — maybe too soon
Navigating Economic Instability

Brian Wieser revises ad forecast downward as U.S. ad market grows wary
The Programmatic Marketer

Programmatic advertising’s endless cycle of reinvention and rot
Member Exclusive

Media Briefing: Brian O’Kelley’s Scope3 promises an AI-powered ad tech reset — publishers aren’t buying it yet
The Programmatic Marketer

Advertisers put SSPs and curators under the microscope in sell-side push for ad tech fee transparency
Agency Culture

Why big brands are turning agency reviews into quiet affairs
The Programmatic Marketer

Marketers rethink cheap programmatic as ad waste mounts
The Programmatic Marketer

Why Index Exchange’s CEO thinks curation is programmatic’s biggest shake-up since header bidding — maybe even bigger
The Programmatic Marketer

Amazon tightens its grip on TV ads with AI tool built for upfront negotiations
Brand Safety

News U.K. rethought brand safety, and is starting to profit from it
Bold Call

Bold call: The holdco era is over. The operating company age is here — for real this time

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