Seb Joseph

Seb Joseph

Member Exclusive

Future of Marketing Briefing: One more helping, for gluttons still hungry for Publicis and PepsiCo takes
Evolving Agencies

‘Certainly a disappointment’: Omnicom CFO’s verdict on losing PepsiCo to Publicis
The Programmatic Marketer

Amazon Ads brings advertisers to ChatGPT, extending its supply-chasing streak
Member Exclusive

Future of Marketing: Brands want creators who can win over humans and machines at once
Google on Trial

Why Google’s ad business escaped a breakup
The Programmatic Marketer

WTF is the Amazon ad surcharge lawsuit?
Marketing on Platforms

OpenAI’s ChatGPT ads business hits $1 billion run rate as Europe gets self-serve access
Marketing on Platforms

Three years after Kokai, The Trade Desk is betting on refinement with Zuma
Member Exclusive

Media Buying Briefing: Legal woes can hurt a holdco, but will it matter to clients?
The Programmatic Marketer

‘Waste in the system’: Why Georgia-Pacific is holding out on buying agents
Agency Culture

New court filings detail how WPP’s turnaround stalled — from the inside
Member Exclusive

Future of Marketing Briefing: The public ad tech era is over
The Programmatic Marketer

Experian retires the Audigent brand, folding it into Experian Marketing Services

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