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Publicis and The Trade Desk settle their dispute, but tell no one why
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Seb Joseph
Seb Joseph
The Programmatic Marketer
Publicis and The Trade Desk settle their dispute, but tell no one why
8 hours ago
Member Exclusive
Future of Marketing Briefing: Accenture’s Whalar bet: own the room when creator marketing gets complicated
Marketing on Platforms
OpenAI’s ChatGPT ads get its first conversion API partner in LiveRamp
Brands in Culture
‘Storytelling hierarchy is starting to flatten’: Tribeca Enterprise CEO on why brands are making the festival a must-stop
AI Revenue Generation
‘One of our core areas’: Ahead of global agency review, Coca-Cola’s CFO focuses on data matching
Member Exclusive
Future of Marketing Briefing: How agencies are betting on entertainment to survive
The Business of AI
‘They’re going to be extinct at some point’: Why the chief AI officer is a transitional species
Brands in Culture
In Graphic Detail: Why the best brands are relearning how to entertain first, advertise second
Member Exclusive
Future of Marketing Briefing: OpenAI is working with Skai to bring retail and commerce advertisers into ChatGPT
Strategizing for the Future
After Publicis’ LiveRamp deal, marketers are still working out what to worry about — and why
The Business of AI
Why WPP’s AI boss believes agents are still in the ‘teenage sex’ stage of development
Member Exclusive
Future of Marketing Briefing: Agentic advertising is closer than you think and further than you hope
The Business of AI
‘Moved that drop dead date’: Omnicom accelerates LiveRamp exit after Publicis deal
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