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Amazon, Google and verification vendors among ad tech cohort under fire from U.S. senators over child safety shortcomings
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Michael Bürgi
Michael Bürgi
Evolving Agencies
‘Giving them a succinct roadmap’: Blueprint is just the latest tech that’s empowering marketers to go in-house
Member Exclusive
Media Buying Briefing: It’s too soon to declare RIP to the RFP, but some are agitating for change
Member Exclusive
Media Buying Briefing: Artificial intelligence ‘is gonna ruin the world… and then we adapt’
Evolving Agencies
Horizon Media agencies ply new ground with incentive-based deals tied to compensation
Marketing on Platforms
‘Marketers have to shift their expectations’: Despite turmoil in parts, Facebook’s ads business holds up against Apple’s privacy crackdown
Evolving Agencies
Stagwell bets on organic growth to power its merger with MDC Partners, as it retires the MDC name
Evolving Agencies
Agencies, market thyselves! How independent shops are taking different routes to advertise their superpowers
Member Exclusive
Media Buying Briefing: WTF are barter agencies?
Future of Measurement
A Spanish ad company wants to standardize OOH traffic metrics using satellites
Member Exclusive
Media Buying Briefing: How two friends reluctantly got into media and built their agency from scratch into a $200 million business
Future of Measurement
‘The opportunity for attention’: Metrics firm Adelaide draws investment from bigwig media backers
Evolving Agencies
Borrell Report: Local media’s post-lockdown spending spree powered a digital agency surge
Life Beyond the Cookie
Omnicom Media Group formally endorses UID 2.0 in a bid to move the post-cookie future forward
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