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Amazon, Google and verification vendors among ad tech cohort under fire from U.S. senators over child safety shortcomings
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Michael Bürgi
Michael Bürgi
Member Exclusive
Media Buying Briefing: Debating the pros and cons of principal media
Future of Measurement
Adelaide becomes the first attention metrics firm to enter the MRC accreditation process
Digiday Media Buying Summit
Overheard at DMBS: The problem with scope creep — and how to get over it
The Confessions
Confessions of a media buyer on Google’s stranglehold on the industry
Member Exclusive
Media Buying Briefing: Overheard at the Media Buying Summit
Digiday Media Buying Summit
Day one of the Media Buying Summit hits on integration, CMO-whispering and political advertising
Digiday @ Advertising Week
Omnicom study IDs five levels of consumer-privacy concerns, and builds a playbook out of it
Digiday @ Advertising Week
Omnicom Media Group looks for more clarity on the role of AI in the auction process
Member Exclusive
Media Buying Briefing: Code and Theory Network does tech unlike other holdco operations
Modern Retail
Microsoft looks set to shutter its retail media business
Digiday @ Advertising Week
Omnicom Media Group helps to push for ad-auction clarity and standards with broad industry cooperation
Evolving Agencies
Wpromote expands its offerings to full service, dubbing it ‘brandformance’
Marketing on Platforms
Omnicom Media Group strikes partnership with Snap for creator collaboration
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