Max Willens

Max Willens

Publishing in the Platform Era

‘Not what we hoped it was going to be’: Google’s AMP stories comes out of the gate slowly
Subscriptions

How the Financial Times fights subscriber churn
Publishing in the Platform Era

Highsnobiety experiments with a multimedia vertical stories format
Modern Newsroom

Publishers dangle access to editorial staffers in a bid for subscriptions
Subscriptions

News publishers see subscription dollars in local politics
Content & Commerce

How publishers use their audiences to develop products
Data Regulation

GDPR is leaving publishers with a newsletter list problem
Beyond Ads

With Golf Digest, Conde Nast tees up first of several consumer marketing efforts
Beyond Ads

How Refinery29 uses its editorial staff to stand out for advertisers
Publishing in the Platform Era

‘It’s dangerous to chase the shiny thing’: Q&A with Neil Vogel, CEO of Dotdash, the Digiday Publisher of the Year
Publishing in the Platform Era

How publishers are monetizing their Facebook groups
Subscriptions

In the search for consumer revenue, publishers start tracking lifetime value
Subscriptions

On the hunt for direct connections, publishers turn to registration walls

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