Kimeko McCoy

Kimeko McCoy

Looking Back/Ahead to 2024

Platform payouts: Creators reveal how much social media behemoths are willing to shell out
Strategizing for the Future

‘More volatile now’: Digiday editors share top takeaways from 2023
Experimental Channels

Museum of Illusions takes OOH to a new dimension with 3D billboard
Looking Back/Ahead to 2024

Here’s what marketers are wishing for this holiday season
Experimental Channels

The Rundown: Threads finally takes a step toward the fediverse
Marketing on Platforms

Airbnb’s global head of marketing Hiroki Asai talks returning to big, bold campaigns and owning the brand narrative
Business of TV

23andMe bucks the linear TV decline with its return to the ad channel
Marketing on Platforms

Spill co-founder Alphonzo Terrell on attracting advertisers to marginalized social communities
The Creator Economy

Los creadores de TikTok aprovechan con mayor constancia el contenido gastronómico y las marcas lo notan
The Creator Economy

TikTok creators are increasingly tapping into food-centric content — and brands are following
Brands in Culture

The Children’s Place espera que el poder de los famosos ayude a dar a conocer la marca
Brands in Culture

The Children’s Place hopes celebs’ star power will help boost brand awareness
The Confessions

Confessions of a strategist on the strained relationship between X (formerly Twitter) and agencies

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