Gianna Capadona

Gianna Capadona

Marketing on Platforms

Leesa’s David Wolfe: We have to find more efficient channels than Facebook
Digiday @ Cannes

Video: Martin Sorrell on blockchain, Snapchat and brands bringing marketing in-house
WTF Series

Video: WTF is Apple’s privacy update?
Marketing on Platforms

‘Make someone smile’: Execs sound off on the future of content marketing
WTF Series

Video: WTF is bid shading?
Subscriptions

Video: Local Media Consortium’s Fran Wills wants Apple to become a better local news partner
Future of TV

Video: Ziff Davis’ Mike Finnerty on using its size to drive its commerce business
Subscriptions

Video: McClatchy’s Grant Belaire on selling subscription ‘side products’
Subscriptions

New York Magazine Jason Sylva on how to launch a paywall
Marketing on Platforms

American Express’s Elizabeth Rutledge: Customer advocacy is the best marketing
Media

New York Media’s Pam Wasserstein: We have to diversify from an ad-driven model
Marketing on Platforms

Shiv Singh: When it comes to platforms, marketers have messed up
Media

Vox Media’s Melissa Bell: The industry has given Facebook too much emphasis in the conversation

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