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DIGIDAY+ MEMBER EXCLUSIVES
The next browser wars are here — and AI wants the ad dollars too
Perplexity and OpenAI are getting ready to take on Google’s Chrome, but will need a solid ad business to keep their browsers ticking along.
Google keeps cookies in Chrome
The winners and losers of Google’s third-party cookie reversal
Fair warning: the ground is still shifting under this thing so consider this list more “hot take” than holy writ.
At industry conference, Google tries to salvage the Privacy sandbox after U-turn on third-party cookies
Privacy Sandbox reps are attempting to tee up optimism at the Possible conference in Miami, a week after Google’s mic-drop announcement.
Media
Media Briefing: AI payouts may be entering a new era
AI compensation is evolving — and new models, not just publisher demands, are driving the shift beyond flat-fee licensing.
In Graphic Detail: AI platforms are driving more traffic — but not enough to offset ‘zero-click’ search
Here are five graphs that reveal the major trends emerging in the world of AI and ‘zero-click’ search, and what it means for publishers.
Digiday+ Research: Publishers pull back their dependence on digital revenue
After a year in which publishers shifted their revenue dependence away from traditional channels and toward digital channels, 2025 has seen a shift back toward more of a balance between traditional and digital revenue sources.
Marketing
Questions swirl after X CEO Linda Yaccarino departs from the platform
Her departure marks the end of two tumultuous years at the platform.
Creator marketing has the reach — CMOs want the rigor
The creator economy got big enough to be taken seriously.
Pitch deck: Why Google believes its latest AI Max product is a game changer for search campaigns
AI Max, which launched May and rolls out this summer, aims to provide advertisers with a “one-click feature suite” for search campaigns.
Future of TV
Future of TV Briefing: A preview of Digiday’s CTV Advertising Strategies event
This week’s Future of TV Briefing previews next week’s CTV Advertising Strategies event that I’ll be hosting with top brand and agency executives in New York City.
Future of TV Briefing: TV is YouTube’s top screen — except when counting views and among Gen Z viewers
This week’s Future of TV Briefing looks at how mobile still accounts for an overwhelming majority of YouTube video views and why some Gen Z viewers aren’t tuning into YouTube on TV screens.
YouTube vs. TikTok vs. Instagram: What Gen Z really watches in 2025
At VidCon 2025, more than a dozen Gen Z attendees weighed in on the video apps they are most and least likely to watch.
Media Buying
WTF is request duplication?
Request duplication is becoming increasingly popular in programmatic media trading, but it raises questions over ethics.
When should an agency go the ESOP route, and what are the risks?
Boiled down to their essence, ESOPs are when an owner or founder sells their stake in an agency to the employees who all receive stock, most often held in a trust.
Media Buying Briefing: The upfront isn’t moving along for a few surprising reasons
The marketplace is being slowed down due to increasing complexity, and discrepancies with Nielsen’s latest ratings system.
Annual research reports
Podcasts
Research
Fresh research says nearly 9 in 10 top AI performers are burned out and eyeing a better workplace.
Fresh research says nearly 9 in 10 top AI performers are burned out and eyeing a better workplace.
On Friday, the internet giant began indexing Instagram content. With the new feature, Google is keeping apace with younger internet users who are increasingly turning to social media platforms as their search engines.
On Friday, the internet giant began indexing Instagram content. With the new feature, Google is keeping apace with younger internet users who are increasingly turning to social media platforms as their search engines.
Shopify is drawing a line in the sand on agentic AI — bots that autonomously complete tasks on their own, without human inputs — with new language across merchant websites that appears aimed at blocking agentic AI systems.
Shopify is drawing a line in the sand on agentic AI — bots that autonomously complete tasks on their own, without human inputs — with new language across merchant websites that appears aimed at blocking agentic AI systems.