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Indie agencies want The Trade Desk and Amazon DSP to acknowledge their buying power with negotiating leverage
Media
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Future of TV
Special Projects
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Media Product Strategies
Newsrooms are constantly evolving the products necessary to meet growing audience demand.
Media Product Strategies
Danish newspaper Information is increasing circulation and profit
May 27, 2020
Media Product Strategies
So far, publishers are keeping subscribers gained during the coronavirus crisis
May 26, 2020
Media Product Strategies
‘We need you to fill the gap’: Publishers are making a hard sell for subscriptions
May 19, 2020
Media Product Strategies
After two decades of losses, French left-wing daily Liberation’s pivots (officially) to non-profit status
May 18, 2020
Media Product Strategies
The publisher subscription ‘corona bump’ is flattening
May 15, 2020
Member Exclusive
The great recalibration of media
May 7, 2020
Media Product Strategies
Business Insider Intelligence and eMarketer rebrand as Insider Intelligence
May 6, 2020
Media Product Strategies
YouTube plans to let news publishers sell off-platform subscriptions through their channels
May 5, 2020
Media Product Strategies
The Financial Times is selling its subscription expertise
April 30, 2020
Media Product Strategies
‘Get while the getting’s good’: Publishers look to cheap Facebook ads to increase subscriptions
April 29, 2020
Media Product Strategies
With its print magazine halted, Stylist pivots to digital subscriptions
April 28, 2020
Media Product Strategies
Inside the Daily Beast’s corona bump in memberships
April 28, 2020
Media Product Strategies
Publishers face difficult tradeoff in making coronavirus coverage free
March 19, 2020
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