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Indie agencies want The Trade Desk and Amazon DSP to acknowledge their buying power with negotiating leverage
Media
Marketing
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Future of TV
Special Projects
Digiday+ Research
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Media Product Strategies
Newsrooms are constantly evolving the products necessary to meet growing audience demand.
Media Product Strategies
After reaching profitability in 2019, Politico EU aims for 10% revenue growth this year
September 11, 2020
Media Product Strategies
‘We’ve really reset our floor’: How The Atlantic gained 300,000 new subscribers in the past 12 months
September 10, 2020
Media Product Strategies
‘This is not your grandfather’s Patch’: Lookout Local wants to be the modern local news of Santa Cruz
August 17, 2020
Media Product Strategies
The subscribe page has become a laboratory for news publishers experimenting with revenue stream options
August 12, 2020
Media Product Strategies
‘There are so many cool things we could do’: Publisher interest in subscription-driving bundles simmers
August 11, 2020
Media Product Strategies
How The 19th relied on memberships and funding to launch during a pandemic
August 5, 2020
Media Product Strategies
Inside LGBT+ publisher PinkNews’ pivot to paid
July 15, 2020
Media Product Strategies
‘It’s an undervalued growth channel’: Publishers, eager for subs, increasingly see high value in newsletter referral programs
July 10, 2020
Media Product Strategies
‘We don’t need your clicks’: The Dispatch co-founder Steve Hayes on bucking the attention economy
June 16, 2020
Media Product Strategies
‘Churn and burn’: Publishers are prioritizing subscription volume over immediate revenue
June 15, 2020
Member Exclusive
How Bloomberg Media is managing churn and retaining subscribers
June 10, 2020
Media Product Strategies
In first-party data play, The Guardian rolls out registration wall
June 2, 2020
Member Exclusive
Digiday Guide: Everything you need to know about subscription strategies
May 27, 2020
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