Marketing on Platforms

It's a platform world, and we're all just living in it. Brands are grappling with how to create content across Facebook, Snapchat and Instagram -- and whatever new thing comes along next.

CMO Strategies: A playbook for marketing channels

To wrap up Digiday+ Research’s 2024 CMO Strategies series, we’re looking at some of its biggest trends and breaking down key findings from each report.