Generative AI
A look at how the industry is tackling generative artificial intelligence.
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Why media agency execs are attending tech shows in greater numbers as AI disrupts their businesses
March 20, 2024 • 4 min read -
AI Briefing: Gale debuts generative AI platform for media-buying
March 18, 2024 • 7 min read -
Research Briefing: Facebook loses favor with publishers, brands and agencies
March 14, 2024 • 5 min read -
European Parliament passes landmark AI legislation with AI Act vote
March 14, 2024 • 4 min read -
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AI Briefing: Falling trust in AI poses a new set of challenges
March 11, 2024 • 5 min read -
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AI Briefing: Elon Musk and Sam Altman battle over OpenAI’s mission
March 4, 2024 • 5 min read -
IPG places ‘first-to-market’ bets with Adobe on latest generative AI tools
March 1, 2024 • 4 min read -
AI Briefing: Watermarking AI content doesn’t go far enough, researchers warn
February 26, 2024 • 6 min read -
Brave browser brings new AI reading features to its privacy-focused chatbot
February 23, 2024 • 4 min read -
Research Briefing: Will Snapchat’s rebrand bring in more ad dollars?
February 22, 2024 • 6 min read -
With ‘Charlie,’ Pfizer is building a new generative AI platform for pharma marketing
February 22, 2024 • 7 min read