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Gaming & Esports
Member Exclusive
Growing up with Gaming: Understanding Millennial Gamers
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Conquering E-Sports: The BMW Approach
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Leveraging Esports and Gaming to Fuel D2C Strategies
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The Changing Face of Gamers
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Customer Loyalty: Building Relationships and Loyalty with Digital as Your New Storefront
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Why BMW its cutting ties with esports in 2023
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Why gamers are flocking from premium titles to free-to-play, ad-supported games in this unstable economy
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Why the in-game advertising boom is no longer a sure thing
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Jordan Sherman is out as CEO of Immortals
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The esports salary market is headed toward a correction
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The 2023 Notebook
As metaverse hype subsides, in-game advertising companies are focusing on their gaming roots
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