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The Creator Economy

Marketers are increasingly turning to Instagram, Snapchat and YouTube stars to get through to audiences.

The Creator Economy

How Kiva became the gold standard in weed branding

December 20, 2016
The Creator Economy

How blockchain might be useful in marketing and advertising

December 15, 2016
The Creator Economy

Ogilvy & Mather UK wants to build a bot empire

December 12, 2016
The Creator Economy

The year in emojis, in 5 charts

December 9, 2016
The Creator Economy

Advertisers take a liking to 360-video ads

December 8, 2016
The Creator Economy

Overmonetized influencers and pesky millennials: What brands are worried about right now

December 7, 2016
The Creator Economy

The state of influencer marketing in 5 charts

December 1, 2016
The Creator Economy

‘All the different bits of tech’: Brands still struggle proving content marketing ROI

November 30, 2016
The Creator Economy

Dunkin’ Donuts, Wendy’s and other brands sound off on what works in live streaming

November 30, 2016
The Creator Economy

‘A classic commons problem’: Publishers are going notifications crazy

November 29, 2016
The Creator Economy

With the closure of Vine, Snapchat may see an influx of creators

October 31, 2016
The Creator Economy

Inside the Instagram with Obsessee’s Kristie Dash

October 6, 2016
The Creator Economy

Day in the life of a 21-year-old CEO of an influencer marketing startup

August 16, 2016

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