Content & Commerce
Publishers are looking to drive sales of products as a complement to their advertising and subscription businesses.
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TUI is using its content hub to protect its SEO ranking after rebrand
October 20, 2017 • 2 min read -
Asos sees potential in visual search to drive sales
October 16, 2017 • 3 min read -
How Clique Media Group uses audience data to inform everything it does
October 10, 2017 • 5 min read -
Why Swedish publisher Nyheter24-Gruppen is creating its own beauty products
October 6, 2017 • 4 min read -
Anime media brand Crunchyroll is expanding into events, commerce and more
October 5, 2017 • 4 min read -
How publishers are trying to Amazon-proof their e-commerce strategies
September 29, 2017 • 2 min read -
‘Social is a black hole’: Commerce-focused publishers have a Facebook problem
September 22, 2017 • 4 min read -
Domino moves into brand licensing with dinnerware maker Lenox
September 19, 2017 • 2 min read -
Unilever finds startups can replace some agency tasks
September 19, 2017 • 4 min read -
The NFL takes a Netflix-style approach to fuel its growth in Europe
September 8, 2017 • 3 min read -
Game Digital is looking to esports to turn around retail sales
August 25, 2017 • 2 min read -
Why New York City is key to German giant Bayern Munich’s digital game plan
August 22, 2017 • 3 min read -
‘The future is fewer pieces of content’: A Slack town hall with PopSugar CRO Geoff Schiller
August 18, 2017 • 2 min read