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Digiday+ Marketing Briefing
The Marketing Briefing covered the latest in marketing for Digiday+ members.
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‘No way fourth quarter will save the year’: Agencies prepare for a long, painful road ahead
April 27, 2020
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‘Agencies are probably near a breaking point’: How the current crisis exacerbates existing issues
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How coronavirus puts brands talk of purpose to the test
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With ads on hold, agencies face an identity crisis
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Why this crisis will further change the job of the CMO
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Finance is the new creative: Balance-sheet crunch leads ad and media businesses to seek new liquidity avenues
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