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Holding pattern: Omnicom, IPG and the deal that’s leaving marketers on edge

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Digiday @ DMEXCO

Digiday covers the annual trade show in Cologne.

Digiday @ DMEXCO

DMEXCO Briefing: Ad tech leaders argue for a balanced approach to ‘Founder Mode’ concept

The DMEXCO chatter has reached a consensus: “founder mode” isn’t inherently bad.

September 20, 2024

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