Last chance: Join us in NYC on July 15 for CTV Advertising Strategies.

Subscribe | Login

Reader

Digiday+ Member Subscribe Now
Digiday+ homepage
FAQ
Account Overview
Logout

Last chance: Join us in NYC on July 15 for CTV Advertising Strategies.

News Digiday + Podcasts Events Awards

News
Digiday +
Podcasts
Events
Awards

Hot Topics

The Programmatic Publisher
The Programmatic Marketer
Marketing on Platforms
Life Beyond the Cookie
Brands in Culture
Gaming & Esports
Modern Newsroom
All Topics

Login Subscribe

My Account Logout

Special Projects
Digiday+ Research
WTF Series
Newsletters

Substack’s video bet could be a growth hack for small creators

Media
Marketing
Media Buying
Future of TV
Español

Special Projects
Digiday+ Research
WTF Series
Newsletters

Digiday @ DMEXCO

Digiday covers the annual trade show in Cologne.

Digiday @ DMEXCO

DMEXCO Briefing: Ad tech leaders argue for a balanced approach to ‘Founder Mode’ concept

The DMEXCO chatter has reached a consensus: “founder mode” isn’t inherently bad.

September 20, 2024

Related Coverage

Dmexco briefing: Has ad tech reached peak Dmexco?
The rise and fall of Mode Media

Digiday @ DMEXCO

DMEXCO Briefing: Google’s antitrust troubles spark uneasy schadenfreude

September 19, 2024
Digiday @ DMEXCO

DMEXCO Briefing: The who’s who of ad tech gathers to prepare for the industry’s next big shift

September 18, 2024
Sponsored

In CTV, retail media and emerging channels, third-party data is more important than ever

5 hours ago
Digiday @ DMEXCO

DMEXCO Briefing: The definitive Digiday guide to what’s in and out at DMEXCO 2024

September 17, 2024
Digiday @ DMEXCO

Redefining Dmexco 2023: A closer look at ad tech’s most ambitious networking event

September 20, 2023
Digiday @ DMEXCO

Terry Kawaja explains why he invested in Possible, the Dmexco founder’s new conference

March 23, 2023
Digiday @ DMEXCO

Overheard at Dmexco 2022

September 23, 2022
Digiday @ DMEXCO

Google’s crumbling third-party cookie is still likely to take center stage at Dmexco 2022

September 20, 2022
Digiday @ DMEXCO

Dmexco cofounder wants to create another marquee marketing conference — this time in Miami next year

May 26, 2022
Digiday @ DMEXCO

Dmexco is happening in September, returning to more local roots

May 21, 2020
Digiday @ DMEXCO

‘There’s a big question mark’: At Dmexco, ad tech braces for the challenges ahead

September 12, 2019
Digiday @ DMEXCO

What’s in and out at Dmexco 2019

September 11, 2019
Digiday @ DMEXCO

‘I was mortified’: Ad tech veterans on their worst Dmexco mishaps

September 9, 2019

1
2
>

Looking for something?

DIGIDAY+

Get access to tools and analysis to stay ahead of the trends transforming media and marketing

Subscribe

My Account

Visit your account page to make changes and renew.

Account

Newsletter

Get Digiday's top stories every morning in your email inbox.

Connect

Follow @Digiday for the latest news, insider access to events and more.

FAQ
Advertise
Privacy Policy
Masthead
Digiday Media

© 2025. All rights reserved