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2494 Results for ‘tiktok’

Super Bowl

How Taylor Swift lit up advertisers’ Super Bowl playbooks

February 7, 2024
The Creator Economy

Mientras el draft pone a la WNBA en el centro de atención, la NBA acelera la transición de los basquetbolístas a creadores

April 19, 2024
The 2023 Notebook

Marketers are left head scratching over 2023 after the pure chaos that was digital advertising last year

January 4, 2023
Glossy

100 años después, Zales renueva su marca

May 24, 2024
Marketing on Platforms

DTC women’s health brand looks to build community on Instagram, TikTok

August 18, 2022
Marketing on Platforms

Snapchat’s limitations are finally catching up — and marketers are noticing

September 23, 2022
Brands in Culture

Why Gen Z content creators were a key part of the NFL Draft

May 3, 2023
Marketing on Platforms

Meta advertisers are adrift in adversity as bug-filled problems persist

April 15, 2024
Member Exclusive

Future of TV Briefing: One area where the upfront measurement currency conversation is advancing

May 22, 2024
Member Exclusive

Future of TV Briefing: A Q&A with Michelle Khare on why YouTube creators are contending for Emmys

June 4, 2025
Brands in Culture

Pringles goes all in on social to put college athletes front-and-center for ‘March Mustache’ campaign

March 24, 2023
Business of TV

In housing market squeeze, real estate brands retool their marketing spend to maintain brand awareness

October 16, 2023
Marketing on Platforms

Why Chips Ahoy’s linear TV budget is crumbling in the face of new digital options

March 23, 2023

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