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Bold Call: OpenAI’s ads pivot may come too little, too late
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2494
Results for ‘tiktok’
Beyond Ads
Sprite tries to reach Gen Z, millennials with QR codes, social spend honoring hip-hop’s 50th anniversary
June 27, 2023
Marketing on Platforms
Here’s what the major platforms Meta, TikTok, Twitter, others are likely wishing for this holiday season
December 21, 2022
Media
Vox’s short-form video strategy faces TikTok’s monetization issue, but fulfills publisher’s ‘civic duty’
November 11, 2022
Social Fragmentation
Content creators say they struggle to keep up with their audiences as social media platforms evolve
March 9, 2023
Glossy
Drunk Elephant y Lululemon detrás de los productos favoritos de los compradores en 2023, según LTK
February 8, 2024
Member Exclusive
Future of TV Briefing: How programmatic may shake up the traditional upfront model this year
March 29, 2023
Member Exclusive
Media Buying Briefing: Here are five media agency trends to watch in 2024
December 18, 2023
Member Exclusive
Media Briefing: Publishers say Amazon Prime Day sales were up but commerce revenue remains ‘hard to predict’
August 1, 2024
Member Exclusive
Media Briefing: This year’s search referral traffic shifts are giving publishers whiplash
October 24, 2024
Member Exclusive
Digiday+ Research deep dive: Marketers cut way back on X spending as brand safety concerns persist
April 12, 2024
Member Exclusive
Digiday+ Research: Brands tweak channels, pricing strategies ahead of 2024 holiday shopping season
October 22, 2024
Member Exclusive
Media Buying Briefing: Reddit expands outreach to independent agencies as its ad revenue rises
April 17, 2023
Super Bowl
Here’s what a $7M, 30-second Super Bowl ad can purchase in digital media in 2023
February 10, 2023
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