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2473 Results for ‘tiktok’

The 2023 Notebook

Marketers to focus on Gen Z in 2023 with dollars moving to TikTok, raw approach to creative

January 3, 2023
Marketing on Platforms

Here’s what the major platforms Meta, TikTok, Twitter, others are likely wishing for this holiday season

December 21, 2022
Retail Revolution

Here’s everything retail media network experts are asking for this holiday season

December 24, 2024
Member Exclusive

Future of TV Briefing: Short-form video rev-share options mount but have yet to amount to much

May 10, 2023
Experimental Channels

Mientras continúa la turbulencia en X, ¿pueden las plataformas sociales alternativas captar la atención de los marketers?

May 29, 2024
Social Fragmentation

When social media platforms start to look alike, the key differentiator is in their roots

March 10, 2023
Audio Anywhere

Georgia-Pacific’s in-house media unit is doubling down on audio streaming

August 21, 2024
Brands in Culture

How the MAHA movement influenced food and beverage brands in 2025

December 19, 2025
Social Fragmentation

Content creators say they struggle to keep up with their audiences as social media platforms evolve

March 9, 2023
Generative AI

Meta adds more AI features for advertisers with new image and text generation tools

May 8, 2024
Advertising around Politics

Political ad spending piles up in key states less than a month until Election Day

October 14, 2024
Member Exclusive

Marketing Briefing: Meta continues to scoop up Black Friday and Cyber Monday ad budgets but TikTok tests are happening

November 22, 2022
Publishing in the Platform Era

Publishers swap traffic angst for strategy in Q3 earnings

November 11, 2025

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